What do you do when your client suffers from diarrhea of the mouth?
Kanye West. Lady Gaga. Charlie Sheen.
We’ve seen this before. Does anyone remember the Tom Cruise Scientology fiasco of 2008? You can prep your client as much as possible. You can even try to ask the interviewer for their questions in advance. After all that, you still can’t control what comes out of their mouth. So, what should a publicist or PR team do?
Not up-to-date on the latest Charlie Sheen rant? Click the image below and just take it all in…
I think it is clear that Mr. Sheen needs professional help. However; how would you handle the Charlie Sheen fire storm if you were his publicist?
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